macOS apps never got the love and affection they deserved, even from Apple. Apple has Search Ads for iOS apps but not for macOS apps. It has In-app events, App Clips, and more for iOS but not for macOS.

Similarly, we have Indie App Santa and AppAdvice that are only focused on iOS apps. There's no website that lists paid macOS apps that go free or offer discounts for a limited time. Therefore, I, being a macOS app developer, made this website to address this issue.

Apps.deals will only list macOS apps that go completely free or offer at least 50% off their original price.

But why you should offer your app for free?

Offering your paid app for free for a limited time brings in more eyes to your app, more views to your app store page, more chances of app store reviews, and you get a good userbase in the end.

But the best thing is, this increase in app downloads stays even after you remove the offer. That's how App Store algorithm works now. There's even a cool YouTube video on this topic where they show how this tactic has worked for them multiple times.